Improvements to be implemented:
- [ ] Investigate the timing of the KYC task. Evaluate labeling and accessibility
- [ ] Clarify labeling: Differentiate "Profile" vs "Portfolio".
- [ ] Add filters: Implement search by validation score
- [ ] Evaluate home pageConsider centralized dashboard
- [ ] PoolStudio NomenclatureEvaluate whether it generates confusion
- [ ] Distinctive iconographyConsider visual differentiation
- [ ] Maintain current navigation structure and navigation flow and details
Preparation of the study
- Tree
- Target tasks
- Tasks and questions
Core insights identified in the study
1. 95% average success rate on priority tasks
The core investor tasks (browse, view details, verify certificates, review portfolio) perform excellently, indicating that the main flow is well designed.
💡Recommendations:
- Maintain the current navigation structure